of Ding Shuibo said in an interview with reporters: "successful sponsorship after ten games, this time we are full of confidence. "In his view, the move is not only investment in brand building, is to repay the society.Last week the ANTA announced in Shanghai that will feature NBA All-Star Steve Francis, rockets team players named brand of basketball, and internationally renowned designer sneakers of Bill Peterson to design footwear products. ANTA (China), brand management Center Director Xu introduced over the next two years, Francis will wear Anta in all   nike zoom hyperrev 2014   competitions and training professional basketball shoes.This reporter learned that, now Anta has also intensified another player's chat with the rockets, the players may be the new power forward Luis Scola. ANTA (China) Ding zhizhong, Chairman of the Board and Chief Executive, said it has developed a long-term product and brand of the future development of the system, this is only a starting point, there will be a series of development plans.Earlier, the leading sports brand

 peak signed battier, Li Ning signed Hayes, also the Houston Rockets player. Peak as a sports brand of Quanzhou's first NBA game, with the NBA official recently disclosed also set the stage for new projects of cooperation. Ever since Yao Ming into the NBA Houston Rockets, NBA and the rockets in China's attention has strayed beyond the  nike zoom hyperflight premium  scope of the basketball world, and thus bring eyeballs to the rockets bring huge commercial value and its associated undertakings.Analysis of the industry, in recent years, sponsored domestic large scale integrated sporting events for the sports brand of Quanzhou's devotion, have to seize the Project Professional Resource class size. 8th National University Games last month, sporting the only official sponsor of Jordan (China) co., Ltd. The person believes that current sport is playing an increasingly important role, following the rapid development of sports industry in Quanzhou, branding practices from a few years ago a single celebrity endorsements, steering stereo operation resources combined

with more sports events, brand promotion strategies become more scientific, rational and mature. Show fat not only the existence of the TV station, and drums from the talent coming out of the pockets of players, talent won the Championship player more overnight became the outright "nouveau riche". Era of Super girl Li Yuchun Zhang, Chen Zhang Jie of the fast men age and so on, are favored by business, endorsements are surprisingly high. Commercial interests competing for tug of war this year after Superboy reveals the battle is looming between the various interests. Why do these draft picks out of the star is so popular with businesses? Price asked them to do endorsements really worth it?Zhang Jie and Chen Chusheng >>>> enter PK topic for vote!Undeniably popular TV stars, they could stimulate consumption, such as this year's fastest men's champion Chen Chusheng, is frequently more endorsements, purses will naturally, and expensive endorsement after a mobile phone and millions worth of endorsements in a sneaker, attracted dozens of
this promotional activities may be, but judging from